Brand Assets

If you’re a marketing lead, you can be confident that your team’s central store of brand guidelines and assets is your ‘single source of truth’.

The value of your brand cannot be overestimated
Increasing number of digital channels makes it harder to create, maintain, and control your approved brand assets
Out-of-date or off-brand assets can damage your reputation
With be the brand you can
Protect your brand by managing the creation, approval, storage, distribution and archiving of brand assets
Manage creative workflow, agency briefing and brand approval
Ensure your team use the latest brand rules & guidelines
Assign user-specific access to the correct brand assets
Reduce brand dilution
Ensure on-demand access to brand assets
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26 Apr 2021
Brand Impact of DAM
Some of us at be the brand are old enough to remember when artwork was created and transported in paper form in the last century. It’s hard enough to say ‘the last century’ let alone remember the protracted and time consuming process of marketing communications in an analogue world.
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